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Mother Dairy enters bread segment, aims Rs 25,000 crore turnover in next 5 years

Mother Dairy, a leading milk supplier in Delhi-NCR, forayed into bread segment as part of its strategy to diversify business, and announced its target to more than double its revenue to Rs 25,000 crore in the next five years. Mother Dairy has launched three types of breads -- sandwich, brown, and fruit & milk -- in a price range of Rs 15-40 per packet. The breads will be initially available at its 1,800 milk booths and 'Safal' outlets in the Delhi NCR region. The company is targeting revenues of Rs 100 crore from bread segment over the next three years.

Read More at The Economic Times News date : 30 Jul 2020, Thursday

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