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BPL returns to Flipkart to sell consumer electronics

Amazon exclusive consumer electronics maker, BPL India has decided to sell through Flipkart in a bid to reach out to newer consumers and also accelerate growth rate at a time when consumer spending on white goods is slowing down. With this, BPL will now sell through both Amazon and Flipkart who together control over 80% of online sales of consumer electronics in India. BPL has just listed its television and washing machine on Flipkart.

Read More at The Economic Times News date : 7 Aug 2019, Wednesday

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